You May Be Doing Corporate Social Responsibility Wrong

October 24th, 2017
Purpose driven meetings at Odyssey Teams

Team-building experiences combined with corporate social responsibility (CSR) components is nothing new, but Bill John, president and CEO Odyssey Teams told Smart Magazines that most of those programs do not realize their full potential.

“CSR, volunteerism and team-building are terms that have lost their meaning because they have been used ineffectively,” John says.

For the past 25 years, John and partner Lain Hensley have been facilitating what he terms “purpose driven meetings” that achieve business goals by doing two things:

  1. Purpose driven meetings connect participants to an activity that produces meaningful work.
  2. Purpose driven meetings connect participants with each other and the reason for the meeting.

John and Hensley say the team building programs that work do more than check a CSR box—they trigger emotions and change lives. Read the full article here.

For more information on purpose driven meeting events by Odyssey Teams, send us an email.